2015 was a record breaking year for Universal Pictures...but you might not have known that by looking at their website. So PXL Bros worked to transform UniversalPictures.com from a clumsy relic into a fully-responsive, mobile-friendly home for all their current and upcoming film titles. And we didn’t just redesign the front-end. We also created a unique back-end using PXL Platform®, our proprietary customizable back-end platform developer, giving us the ability to update content in real-time. The result was an immediate success, with mobile user percentages skyrocketing over 200% within a week of launch. We also found an increase in overall daily pageviews, session duration, and pages per session, while drastically reducing the bounce rate by more than 61%.
Client: Universal PicturesVisit The Site